Personal Branding

“Sorry, Clark”: The Art of Crafting a “Super” Career Persona (Part 2)

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Veronica Park is an author, journalist and world-traveler of many different past and future vocations. Keep an eye out for her first published novel, which will hopefully be announced soon. In the meantime, you can read about her exploits in the Caribbean and find out her opinion on pretty much everything by following her on […]

February 11, 2014 1 comment READ MORE →

How Do I Sell Myself?

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Getting hired for the first time is an exciting prospect for any fresh graduate and it sometimes seems that all you need to do is write a CV using a template downloaded from the Internet and the next day you will receive numerous job offers you won’t be able to reject. Nevertheless, any experienced job-seeker […]

November 27, 2013 READ MORE →

Why A Personal Website Matters

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Emmelie De La Cruz, Founder of The Branding Muse, is the go-to expert for college students and young professionals who want to take control of their personal brand and thrive in the competitive job market. She loves tweeting so reach out: @Hermusings.   Young people are the most technologically savvy generation, yet they often fail to […]

October 3, 2013 1 comment READ MORE →

The Importance of Managing Your Online Brand

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This is a guest post by Susanna Cha, recent MSc International Marketing Management student, currently writing on behalf of Guardian Jobs including marketing jobs, graduate jobs, fundraising jobs and more.   Most job seekers are unaware that recruiters will try to find out everything about you. With the creation of  web 2.0, this has become almost a […]

February 16, 2012 9 comments READ MORE →

Personal Branding, Twitter, and #LateNightCorn

I don’t write about personal brand here on COTJ too often, mainly because I believe building a brand is simply about being yourself. If building your brand isn’t fun, then my guess is it’s because you’re faking who you are. Shame on you. Know what you stand for, both on the business side and the […]

May 19, 2010 11 comments READ MORE →

Personally Bland to Personal Brand

Confession.  I know jack balls about personal branding.   I could research some popular top authors on branding like Dan Schawbel or Jacob Share but I’m doing just fine, no offense fellers. You see, in a relatively short period of time, I’ve gone from being personally bland, to having myself an increasingly growing personal brand.  The […]

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December 4, 2009 14 comments READ MORE →