SPHERION’S 2014 EMERGING WORKFORCE STUDY PART 2

by Rich DeMatteo on December 1, 2014 · 0 comments

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Disclosure: Post sponsored by Spherion, but all opinions are my own. Please see below for additional disclosure.

If you missed Part 1, you can find it here.

Spherion’s 2014 Emerging Workforce Study

Check out study here:  http://www.spherion.com/ews/survey-findings/2014-ews/

Spherion has examined the issues and trends impacting the workplace and the employment life cycle for more than 15 years. Their 2014 study examines several primary themes aligned with the major milestones along a worker’s employment journey. The employment life cycle includes attraction, recruitment, engagement, retention, advocacy and leadership.

More than 2,000 workers and 230 human resource managers were surveyed on their opinions and attitudes around critical workplace topics such as recruitment, employee engagement, job satisfaction, retention, employee advocacy, social media use, generational differences and work/life balance. Findings from this in-depth research reveal new trends, insights and impacts important for U.S. employers and their employees.  The study was conducted by Harris Interactive between February and April 2014.

  • Sample data includes:
    • Only 35% of workers would say something very positive in discussing their company with other people.
    • Another 32% would say something only somewhat positive about their employer.
    • Nearly half (42%) of workers would write a negative review online or post their dissatisfaction via social media if they have a negative customer service experience with a company.
    • Workers rate the level of customer services their employer provides to external customers higher than the way the company treats its employees.
    • Employers believe the most important aspects for worker retention include the management climate (89%), an employee’s relationship with his or her supervisor (85%) and the culture and work environment (81%).

What You’ll Find in The Study

To highlight other phases of the employment life cycle, Spherion looked at depicting the advocacy, retention and leadership phases. Findings from the study indicate that workers play a large role as brand advocates, workers and employers don’t see eye-to-eye when it comes to retention tactics and the pipeline of leadership talent is a challenge for companies.

FIND THE STUY HERE

 

Highlights from the Study

To help us all out, Spherion has created an infographic to point out the trends and highlights.  See the full infographic below.

Advocacy:

  • Only 35% of workers would say something very positive in discussing their company with other people.
  • Another 32% would say something only somewhat positive about their employer.
  • Nearly half (42%) of workers would write a negative review online or post their dissatisfaction via social media if they have a negative customer service experience with a company.

Retention:

  • Employers believe the most important aspects for worker retention include the management climate (89%), an employee’s relationship with his or her supervisor (85%) and the culture and work environment (81%).
  • However, workers feel financial compensation (78%), benefits (76%) and growth and earnings potential (71%) will influence whether they continue to work at a company.

Leadership:

  • 63% of companies have increased their succession planning efforts to address impending Baby Boomer retirements.
  •  64% of companies believe their younger workers lack the business and life experience required for leadership positions.
  •  While companies believe younger workers lack experience, 61% of Gen Y workers agree they have greater opportunities available to them because of their age.
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